SEO Strategist

Location: Indianapolis, IN
Department: Marketing/PR

Description

What We Are Looking For:

 

Angie’s List is looking for a SEO Strategist, responsible for optimizing current visitor landing pages and improving search engine rankings to drive more organic traffic and sales.

 

What You Will Do:

 

  • Evaluates site engagement to recommend improvements for visitor and search engine experience
  • Evaluates organic site traffic sources and trends in the context of potential SEO activity
  • Suggests and helps implement new methods to increase close rate on SEO pages
  • Addresses issues with SEO vitals on pages, including any areas of improvement
  • Records and tracks SEO driven traffic, sales and conversion rate
  • Creates new opportunities to increase rankings, such as content production, promotions, and partnerships
  • Manages complex reporting and garners actionable insights from data
  • Proactively investigates potential SEO trends found in site analytics or external tracking tools
  • Helps build and improve internal SEO processes
  • Researches and develops SEO best practices for Angie’s List
  • Additional responsibilities as assigned

 

What You Will Have:

 

  • Possession of Bachelor’s degree.
  • 2-3 years Digital Marketing and SEO experience preferred.
  • Strong mathematical and analytical skills.
  • HTML knowledge and experience preferred.
  • Proficiency in Microsoft Excel, Word and PowerPoint.
  • Knowledge of economics, marketing, mathematics, statistics and analytics.
  • Skills in complex problem solving, judgment, critical thinking, and decision making.
  • Ability to interact at all levels of the company and with external parties maintaining effective communication, both written and spoken.
  • Ability to be highly organized with an emphasis on accuracy and timeliness.
  • Ability to tolerate stress and be adaptable, flexible, persistent, versatile and handle multiple projects and re-prioritizations.
  • Ability to use logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
  • Ability to organize information and have attention to detail and accurately follow procedures.
  • Ability to maintain self motivation and to work independently and in team environments.
  • Ability to piece together conclusions and apply rules to produce answers that make sense.
  • Ability to break down complex information into a concise message for decision makers.
  • Ability to sit the entire work day viewing a computer monitor.
  • This position occasionally works more than 40 hours per week, evenings, or weekends to meet deadlines.

*LI-MM1





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