Grey_FE_WarmRed_185


VP Account Director

Job Code: 822
# of Openings: 1

Description

Job Title:  VP Account Director
 
About Grey:
Grey has spent almost 100 years mastering the art of fame and perfecting the science of fortune. It's part of our culture, and it permeates every aspect of our work. From the Febreze social experiment, to CoverGirl Ellen DeGeneres to the Russian oligarch’s petite lap giraffe for DirecTV, among others, we’ve helped create pop culture sensations, and more than 90% of our clients reported positive sales growth — famous and effective. Since moving to award winning, LEED Gold-certified new offices in New York’s Flatiron District, Grey has grown dramatically, increasing our client list by 50% and more than doubling the number of employees, from 400 to more than 1,000. Our reputation for smart, nimble thinking behind our famously effective work continues to grow as well: Grey is the only agency to be named one of Fast Company’s “50 Most Innovative Companies in the World” two years in a row.
Grey was recently named Adweek's 2013 Global Agency of the Year and Advertising Age's 2014 Agency of the Year. By every measure — growth from existing clients, new business success, a soaring creative reputation — Grey’s performance has never been better. At the heart of that success is the continued infusion of the industry’s top talent. We’re looking to continue both trends — best year, top talent — this year and beyond.   

 
Description:
Following is a broad overview of the key responsibilities of the VP Account Director at Grey -- they are representative and not exhaustive. Overall, the expectation is that the VP Account Director will use proven judgment and management skills to handle responsibilities and be expected to deliver/manage projects on schedule.
  • Partnership with EVP on management of the account as well as, as needed, on client initiatives
  • Day to day management business of the account (inclusive of the below).
  • Supervise junior staff: training and development as well as oversight of projects
  • Supervise creative development for the account- ongoing campaign as well as new campaign exploratories. Also other creative projects/initiative as presented
  • Core participation in/management of strategic discussions/thinking/creative briefings
  • Drive long term project planning in conjunction with EVP
  • Management of Account Team division of responsibilities and time management
  • Oversee development of/ participate in presentation of Grey Days orientations; participate in preparation of/presentation of Grey Management Briefings as appropriate
  • Attendance at relevant Client meetings/presentations
  • Manage and attend relevant internal meetings (e.g: creative reviews, account management status meetings)
  • Live-action television shoots:
    • Attend pre-production meetings, shoots
    • Supervise post production process incl. review rough cuts, etc.
  • Digital
    • Work on all digital initiatives including, but not limited to: website builds and upkeep; social media; landing pages and microsites.
  • Qualitative research:
    • Oversee qualitative stimuli preparation (with AS & AE)
    • Attendance at qualitative research
    •  Participation in qualitative debriefs
  • Quantitative research:
    • Supervise material preparation for MWB research
    • Participate in MWB debriefs
  • Agency Summit(s):
    •  Develop agenda with Client
    • Lead development of Agency presentation materials (e.g: competitive review, client specific requests)
    • Attendance and relevant presentations
  • Attendance at core team dinners, brainstormings, strategic discussions, etc. as appropriate
  • All other traditional misc. account management responsibilities pertaining to administration of the account (i.e: budget oversight, timeline oversight, competitive reporting oversight…)
Grey is an Equal Opportunity Employer.




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